YOUR JOURNEY TO CLOUD

Identify Growth Strategies for Your SaaS Business on AWS

In the cloud, you have the freedom to innovate further and take your software business to an entirely new level.

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As more companies embrace the recurring revenue model of Software-as-a-Service, how will yours differentiate itself? The answer is to continually improve every aspect of the customer experience to keep them loyal to your apps. Amazon Web Services offers the broadest set of tools and services to enhance your SaaS business model including software development, controlling costs, and using the power of generative AI to speed up innovation.

Re-imagine your IT needs for SaaS growth

Why software companies like yours choose AWS Cloud to expand their their business.

Go to market faster

Whether you’re testing new capabilities or launching new software features in the cloud, get them to customers faster for better feedback and improvement.

Optimize overhead costs

We offer flexible pricing models and native tools that help software companies improve IT utilization and gain control over cost per tenant (or user).

Gain access to our AWS SaaS Factory Program

This unique program helps software companies within the AWS Partner Network get direct access to both technical and business resources, best practices, AWS Certified solutions architects, and other experts who enable growth.

Hire AWS SaaS Competency Partners

These vetted third-party industry experts help software companies reduce friction when migrating off legacy applications and establish foundations required to build and optimize SaaS solutions.

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Why invest in SaaS transformation?

74%

of software companies transitioned (or plan to transition to) SaaS
Source: IDC InfoBrief, July 2024

63%

of software companies see the value of participating in a cloud partner program

FAQs: SaaS growth on AWS

AWS provides several programs and resources that help you build solutions on AWS. The AWS Training resource helps organizations build foundational knowledge on AWS.

After building foundational knowledge, customers can explore what it means to build a SaaS application. The AWS SaaS Factory helps AWS Partners at any stage create new products, migrate existing apps, and more.

To dive even deeper into reference architectures, AWS offers workshops for building Serverless and EKS (Elastic Kubernetes Service) SaaS services. The source code for this SaaS offering is available on GitHub.
 

Yes. AWS has customers from different sizes of companies who build on AWS. We give you access to the cloud infrastructure and allows you to build secure, scalable, reliable, and resilient solutions. You also only pay for the services you use and do not have to invest in advance. AWS also makes it easier for you to sell your offerings. You can use AWS Marketplace to sell your solutions to millions of potential customers.

Visit Getting Started with AWS to learn the fundamentals and start building on AWS.
 

Finding the right pricing model highly depends on the individual SaaS offering. You can start by determining how much it costs for you to serve one tenant to get a lower bound for your pricing strategy. But don’t just forward the price to your customer. Instead, think of the value you provide to your customer and what this is worth to them. Does your offering make your customers more productive? Will they get updates more frequently and need fewer people to operate the software? You can include these factors in the pricing. 

A SaaS solution allows for different pricing models. Depending on the solution, a monthly subscription fee or a consumption based pricing model which can depend on the number of users of storage used could be suitable.
 

There are many tools to help you dive deep into the costs associated with your workload, such as Cost Explorer. AWS provides tools and resources to help you instrument your application and track the consumption of each of your tenants as they use your solution. This data can be used to apportion the AWS costs associated with this service to each tenant. 

The blog post Calculating Tenant Costs in SaaS Environments examines some of the strategies that you can use to capture and analyze tenant consumption data in multi-tenant environments.