Accelerate your go-to-market efforts with scalable resources, tools, and training
Are you an AWS Partner? Log in to AWS Partner Central »
Announcements
Marketing Central is a self-service marketing automation platform that hosts a collection of customizable resources designed to expand customer reach and drive demand for your AWS offerings.
From on-demand digital courses and marketing campaign assets to AWS-preferred agency support and personalized guidance from a virtual Partner Marketing Manager (vPMM), access ready-to-use resources and tools to maximize your marketing impact.
Differentiate your brand
Leverage a comprehensive library of partner ready campaigns to increase brand visibility and market your unique value proposition with AWS.
Drive demand for your offerings
Engage with AWS-preferred agencies and vPMMs to expand sales opportunities and deepen your customer relationships.
Announcements
Power up your marketing engine with AWS Partner Marketing Central.
Grow your business with AWS Partner Marketing Central.
Expedite your SMB demand generation efforts with customizable campaigns.
Success Stories
Mphasis Stelligent
Learn how Mphasis Stelligent leverages Marketing Central to develop joint marketing plans, build campaigns, and engage AWS-preferred agencies to create and execute demand generation activities that generate leads and build pipeline.
Anchor Systems Pty Ltd.
Learn how Anchor has increased its AWS-related sales pipeline by 219% year on year in 2021 with the help of Marketing Central. You too can take advantage of these programs by logging into Marketing Central (SSO required).
Forte Cloud
Forte Cloud saw 60% time-savings in campaign creation and 90% cost reduction as compared to before using Marketing Central. You can enjoy similar benefits by logging in to Marketing Central.
Get Started
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Step 1: Join the AWS Partner Network
Join the AWS Partner Network (APN) at no cost by creating your AWS Partner Central account.
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Step 2: Enroll in Partner Paths
Gain access to Marketing Central upon meeting the minimum validation criteria for the specific AWS Partner Paths your organization is enrolled in.
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Step 3: Access Marketing Central
Explore partner ready campaigns, find an AWS-preferred agency, access digital courses, request support from a vPMM, and more.
Log in to AWS Partner Central to launch Marketing Central through the Market tab. If you do not have access to the ‘Market’ tab, please work with your Alliance Lead for ‘Marketing Staff’ role assignment to gain access.
Marketing Central Programs
Partner Ready Campaigns
Agency Connect
Marketing Concierge
Marketing Academy
Program at-a-glance >> coming soon!
